Financial Fundamentals (FF) Come First
- Ed Patton

- Aug 11
- 1 min read
Updated: Aug 18
FF give business leaders their company's financial baseline reality — this puts Ops, Sales, and other analysis into a proper perspective.
Why fundamentals should precede Ops:
Fundamentals are the financial reality anchor.
Operations are drivers of financial fundamentals; they don’t define them.
Without fundamentals, Ops can become noise — like scattered jigsaw puzzle pieces with no clear picture.
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Edward B. Patton
5701 Broadway, Suite 102
San Antonio, Texas 78209
Phone (210) 822-9977
https://www.pattontrender.com/






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