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  • Writer's pictureEd Patton

Simple and Elegant

Updated: Apr 21

Simple and Elegant


It is amazing and elegant that a business’ full financial profile can be provided with only five numbers. 


Pertinent point....simplicity is the ultimate sophistication.



Must-Have Financial Insights


Succinct and understandable financial fundamentals are key insights which eases the comprehension of business results and strengthens strategic planning.





Many business leaders are exhausted from, and do not want to be inundated with, superfluous / arcane data that can mask business reality or does not convey financial reality. 


Evaluating a business’s results, and planning, are incomplete without succinct and understandable financial fundamentals.


Trender® Platform


With the 5 Elements® of Financial Fundamentals, the Trenders effectively provides business leaders with their company’s full financial profile in a succinct and understandable manner.



Learn more:


Edward B. Patton

5701 Broadway, Suite 102

San Antonio, Texas 78209

Phone (210) 822-9977

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